Smart Your Life - Orgatec 2018

Digitalization and new international economic scenarios have influenced the life of every individual in a significant way. The contemporary work style is increasingly social, mobile and collaborative. Therefore, it becomes necessary to rethink spaces: the boundaries between public and private life intersect, but the necessity of feeling good remains unchanged. It is precisely in this light that “Smart Your Life” is born, a project that embraces the vision of the Mezzalira Investment Group, represented at Orgatec 2018 through a new way of interpreting the space where the protagonist is the person who lives it.

Sitland and Sinetica, in partnership with the Architecture Firm Mantero Associati of Milan, specialized in Office Design, give life to a space to experiment. 240 m2 of surface that take shape with furniture solutions to live: design reappropriates its true meaning, in which function and aesthetics are essential.

“Freedom” is our favourite word for illustrating the space without borders imagined for Orgatec. Freedom to do what we must or what we want, but always at our ease. Man’s greatest desire is to feel free, and the space in which we live is one of the elements that conditions this sensation the most.

With this intent, we have designed a space that, also thanks to the synergetic work with other companies of the Group, is capable of interpreting the claim “Smart your life” by going beyond the office, so as to offer that feeling of wellness and freedom that everyone would like to enjoy at any time of the workday.